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LEGO Creativity Award winners for 2007
29 Dec 2007

LEGO Creativity Award winners for 2007

Come read about the ten children who won LEGO Creativity Awards in 2007 on the LEGO Creation Nation website.

Go to http://www.legocreationnation.com/ and click on the LEGO Creativity Awards button.


LEGO® Train show in San Diego, CA!
27 Dec 2007

LEGO® Train show in San Diego, CA!

November 20, 2007 – January 19, 2008

San Diego Model Railroad Museum
Casa de Balboa Building in Balboa Park (lower level)
1649 El Prado
San Diego, California 92101

The Southern California LEGO Train Club invites LEGO builders and fans of all ages to visit their 6th annual Fall/Winter Show at the San Diego Model Railroad Museum. Incredible custom trains and railroad scenes will be on display from November 20 through January 19, so stop on by and see what these talented fans have built!

Tel: 619 696-0199


*All events are subject to change or cancellation without notice.


LEGO Inside Tour: June 2008
14 Dec 2007

LEGO Inside Tour: June 2008

June 4 - June 6, 2008 and June 11 - June 13, 2008

Over the years many fans have often wanted to come and visit the LEGO Group. This is now a possibility!

We invite all fans to experience the LEGO Group behind the scenes. A 2½ day’s tour to Billund – Denmark, where you will meet designers, see the factory, visit the archive, receive a unique LEGO gift ... just to mention a few of the highlights.

To learn more, go to the INSIDE TOUR section of the LEGO.com About Us site.


LEGO® TV Comes to Comcast!
21 Nov 2007

LEGO® TV Comes to Comcast!

Exciting LEGO videos are coming to Comcast ON DEMAND! This is a special, limited-time feature, available only in the month of December.

Read more 

MINDSTORMS fans, check out the FLL Power Puzzle Tournament in Enfield, CT!
6 Nov 2007

MINDSTORMS fans, check out the FLL Power Puzzle Tournament in Enfield, CT!

We are pleased to announce that LEGO Systems Inc. will host the Enfield Regional FIRST LEGO® League (FLL) Tournament – POWER PUZZLE - on Saturday, November 17 in their corporate offices Cafeteria.

The FLL event will feature more than 100 children, ages 9-14 who have teamed up to learn about science and technology while competing in a robotics competition using LEGO MINDSTORMS™. The children will be joined by their families, friends and team coaches so we’re expecting it will be an exciting day.

Click on this link to learn more about FIRST LEGO® League.


Come to the DAY OUT WITH THOMAS!
2 Nov 2007

Come to the DAY OUT WITH THOMAS!

Day Out with Thomas is an exciting way for children and grown-ups to enter the world of Thomas & Friends. The event provides an opportunity for kids to ride on board a train led by Thomas and have their pictures taken with Sir Topham Hatt, the Controller of Thomas' Railway. Children can also climb on the Thomas model made out of LEGO® DUPLO®!

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Meet a real LEGO® Product Designer at LEGOLAND California!
1 Nov 2007

Meet a real LEGO® Product Designer at LEGOLAND California!

At our Jr. Master Model Builder event taking place the weekend of November 3rd-4th, we will have visitors from the LEGO CREATOR product line coming over all the way from Denmark!
 
It will be a unique opportunity to build with a product designer and give your valuable ideas for new LEGO CREATOR products in the coming year. They are here to talk with you, to hear your opinion and to have lots of fun building with you!


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New PRESCHOOL Building Instructions online!
23 Oct 2007

New PRESCHOOL Building Instructions online!

Preschoolers at home? Check out the new BUILDING INSTRUCTIONS section of the Preschool site on LEGO.com. To go to the Preschool site, click here.

Robots and LEGO bricks invade the classroom!
10 Oct 2007

Robots and LEGO bricks invade the classroom!

The robots are coming! They’re turning up everywhere, and people with an eye to the future are speaking about robots and exploring what they can be used for. So robot projects are becoming an established feature of school life – especially in the US.

Read more 

New LEGO Technic product is a movie star!
2 Oct 2007

New LEGO Technic product is a movie star!

First, Designer Markus Kossman visited a few construction sites with his camera and photographed the big machines – trying to spot what could make an exciting subject for a new LEGO Technic set. Then he threw a pile of LEGO elements on the table and began building. Later, there were tests – critical and constructive comment from designers and consumers – before the Bulldozer emerged as set no. 8275, ready for the packing line.

The whole process has been captured on a six‑minute movie on the LEGO Technic page on LEGO.com. You can watch the movie by clicking here.


Download DUPLO Party Invites for your child's next party!
27 Sep 2007

Download DUPLO Party Invites for your child's next party!

Looking for a special invite for your child's next birthday party? Check out the new series of downloadable birthday invites in the DUPLO DOWNLOADS section of LEGO.com.

You can look for an invite to download and print out by clicking here.


Check out the LEGO® Master Builders
6 Sep 2007

Check out the LEGO® Master Builders

The talented LEGO Master Builders created a very special project last week. They built a replica of the new Denver Children’s Hospital entirely out of LEGO bricks…

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Calling all Creators to enter the first annual LEGO CREATIVITY AWARDS
29 Aug 2007

Calling all Creators to enter the first annual LEGO CREATIVITY AWARDS

Whether to fund guitar lessons, after-school art instruction, produce an invention or solve a community problem, LEGO Systems calls students ages 6-13 who consider themselves curious, imaginative and creative to apply for a LEGO® Creativity Award. Through September 17, 2007, children in the U.S. and Canada are invited to showcase their creativity and demonstrate how one of 10 $5,000 awards may contribute to their creative development for the future.

Read more 

LEGO Events Calendar now in Online CLUB!
8 Aug 2007

LEGO Events Calendar now in Online CLUB!

Looking for something fun to do as a family this weekend? Be sure to check out the new Online Events Calendar listed in the LEGO CLUB.



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NEW in online store: BIONICLE Toa Mahri!
7 Aug 2007

NEW in online store: BIONICLE Toa Mahri!

Have a BIONICLE fan in your family? Check out the BIONICLE Toa Mahri collection now available in the online store here:


http://shop.lego.com/ByTheme/Leaf.aspx?cn=479&d=351


Introducing LEGO® Furniture!
19 Jul 2007

Introducing LEGO® Furniture!

Be the first to outfit a room with our new LEGO Furniture, including the LEGO® Building Table, LEGO® Building Stools, LEGO® Rolling Storage Boxes and LEGO® Stacking Bins shown here!

To check out this new product line, visit the LEGO Store by clicking here.


IBM Makes Dream Come True For FIRST LEGO League "Pigmice" Team
17 Jul 2007

IBM Makes Dream Come True For FIRST LEGO League "Pigmice" Team

As 1st Place Champion's Award winners at the recent FIRST LEGO League (FLL) World Festival, the Pigmice of Portland, OR earned the opportunity of a lifetime - to share their research and ideas with IBM's world-class scientists. The real-world aspect of the FLL program took on new meaning as IBM generously hosted the Pigmice at its world-famous Almaden Research Center (ARC) in San Jose, CA on June 26, 2007.

To read more about this awesome event, click here.


LEGO Children's Fund established!
5 Jul 2007

LEGO Children's Fund established!

The LEGO Children’s Fund, a non-profit foundation, was recently created to support organizations and programs dedicated to inspiring and encouraging children’s creativity, thereby improving their quality of life and preparing them for the future. The fund enables LEGO Systems to share its success by awarding cash grants to charitable organizations in the United States that foster a child’s exploration of personal creativity in all forms.

To learn more, please visit www.LEGOchildrensfund.org


An MIT Professor’s hopes for the LEGO Group
21 Jun 2007

An MIT Professor’s hopes for the LEGO Group

Many LEGO products contain exactly the things Prof. Michael Resnick wants to give children more of because children need creative learning and play.

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World’s Largest LEGO Tower Completed in California!
5 Jun 2007

World’s Largest LEGO Tower Completed in California!

A new world record was once again set when the world’s largest LEGO tower was built last week in LEGOLAND California. After five days of building, the tower was measured at 94.3 feet, breaking the previous record set in Denmark in 2006 by almost one foot.

Read more 

LEGO Group publishes its first Sustainability Report
23 May 2007

LEGO Group publishes its first Sustainability Report

Inspired by its long-standing motto “Only the best is good enough”, the LEGO Group publishes its first Sustainability Report...The report highlights relations with consumers, customers, employees, business partners, suppliers and the community at large.

To download a pdf copy, please click HERE.


FIRST LEGO League winners meet President Bush
9 May 2007

FIRST LEGO League winners meet President Bush

A FIRST LEGO League team, ‘Access 9’ from South Bend, Indiana, was last week received at the White House and met President George W. Bush.

To read more about the event and the winners, please go to www.usfirst.org.



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LEGO Fan Masterpieces at BrickFest 07!
25 Apr 2007

LEGO Fan Masterpieces at BrickFest 07!

214 Adult Fans of LEGO signed up for this year’s BrickFest that was held earlier this month in Portland Oregon. More that 1,000 LEGO models - from trains over BIONICLE to a complete collection of every space-set ever produced - were showcased by LEGO fans.



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Portland, OR students win FIRST LEGO LEAGUE World Festival championship!
17 Apr 2007

Portland, OR students win FIRST LEGO LEAGUE World Festival championship!

A group of middle-schoolers from the Winterhaven School in Southeast Portland, Oregon won the top award at the 2007 FIRST LEGO LEAGUE World Festival in Atlanta, Georgia last week. You can read more about these creative students on www.kgw.com.

Photo: Winterhaven School photo: The LEGO champions celebrate their success.


FIRST LEGO LEAGUE World Festival 2007 starts today!
11 Apr 2007

FIRST LEGO LEAGUE World Festival 2007 starts today!

FIRST is thrilled to host the FIRST LEGO League Nano Quest World Festival in conjunction with the FIRST Championship in Atlanta, Georgia at the Georgia Dome and Georgia World Congress Center, April 12 - 14, 2007.

FLL will host 94 teams from 22 countries. Teams will participate in a 2½ day tournament celebration of their robotic and challenge project accomplishments.

This year’s theme, Nano Quest, challenged the children to explore a new frontier that impacts every facet of society, from medicine to computers to the environment.

To learn more, click here.


New LEGO.com PRESCHOOL site launches!
10 Apr 2007

New LEGO.com PRESCHOOL site launches!

The Preschool site on LEGO.com has a brand new look and extra features like the GIFT FINDER, DOWNLOADS and a FUN ZONE for games and activities. Check it out here: LEGO.com PRESCHOOL

New study says we spend more time with our kids than our parents did
21 Mar 2007

New study says we spend more time with our kids than our parents did

Often feel like you are not spending enough time with your children? A new study says we actually spend significantly more time with our kids than our parents or grandparents did. Learn more in this compelling article "Despite 'Mommy Guilt,' Time With Kids Increasing" in the Washington Post online (March 19, 2007).

Click here to read the article now.





LEGO Group selects NetDevil to create branded MMOG
20 Mar 2007

LEGO Group selects NetDevil to create branded MMOG

The LEGO Group and NetDevil will launch a LEGO-themed Massively Multiplayer Online Game (MMOG), bringing the LEGO experience into a new, safe, and fun virtual environment. To find out more, click here.

The Power (and Peril) of Praising Your Kids
5 Mar 2007

The Power (and Peril) of Praising Your Kids

Check out Po Bronson's look at the effects of parents' praise in this compelling article in New York Magazine online (19 February 2007). Click here to read more.

1 Mar 2007

LEGO City Competition in Finland

LEGO CITY-kilpailun voittajat on nyt arvottu.

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LEGO products among archaeological finds
20 Feb 2007

LEGO products among archaeological finds

A new children’s exhibition is about to see the light of day in Cairo, Egypt. Guests at the official opening are expected to include Mrs. Suzanne Mubarak, wife of the Egyptian president, and Dr. Zahi Hawass, Egypt’s foremost archaeologist.

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World’s largest LEGO ship is sailing around the world.
30 Jan 2007

World’s largest LEGO ship is sailing around the world.

”I can build that – with LEGO bricks!” It all began one day when Malle Hawking watched a documentary on Discovery Channel, featuring the large aircraft carrier, ’Harry S. Truman, CVN 75’.

Fascinated by the ship, the IT consultant from Munich, Germany, went to his basement and found his old LEGO bricks. He had not used them since the age of 15 but now he needed all of them – and many more. And all of a sudden he had gained a great hobby that makes him relax from a stressful job.


Read more 

LEGO Builders of Tomorrow: Kids helping kids
16 Jan 2007

LEGO Builders of Tomorrow: Kids helping kids

Third-grader Dixon Dubow of Raleigh, North Carolina, became intent on collecting as many LEGO bricks as possible to help students in New Orleans. Dubow brought the idea to his Cub Scout Pack, and the group of 100 boys dipped into their personal LEGO brick collections, solicited local businesses and asked their classmates for donations. Led by Dubow, the Pack was able to collect more than 45,000 LEGO bricks as part of the LEGO nationwide brick drive for News Orleans schools.

Read more about Dixon on the www.legobuildersoftomorrow.com site.





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