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10 Dec 2008
Helpful tips for shopping during the 2008 holidays!
Whether shopping for a grandchild, son, daughter or friend, the LEGO Group has a variety of gift ideas that are sure to inspire and engage imaginations of all ages this holiday season. Below are a few helpful hints for navigating the LEGO aisle this holiday season.
Click here for shopping tips!
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14 Nov 2008
Christmas Shopping at LEGOLAND® Windsor!
14 - 16, 21 - 23 and 28 - 30 November and 5 - 7 December
Get into the Christmas spirit as LEGOLAND® Windsor opens its doors especially for festive shoppers. The rides may be closed for the winter but the shops at The Beginning area of the park will be open so you can leave the hustle and bustle of the high street behind and take advantage of free entrance and parking.
Browse through the LEGO® Big Shop with one of the widest ranges of LEGO products in the UK and pick up this season’s ‘must have’ toys including the popular LEGO Spongebob Square Pants and LEGO Star Wars sets.
Read more 
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27 Oct 2008
Check out LEGO® CLUB TV!
LEGO Club TV is kicking off in style with its very first online video episode – just for LEGO Club members!
Go to the CLUB site to learn more now...
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7 Oct 2008
Children’s Dream City + Children’s Dream School
Do your children want to play with thousands of LEGO® bricks together with lots of other children?
Read more
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10 Sep 2008
LEGO Star Wars Fireworks at LEGOLAND Windsor!
25, 26 & 31 October and 1, 2 & 8 November
After a full day of Star Wars activities, it’s all eyes to the skies for one of the most spectacular fireworks displays in Britain, celebrating the events that happened a long time ago in a galaxy far, far away….
Read more
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6 Sep 2008
Monster trucks return to LEGOLAND Windsor!
13th & 14th September
Monster trucks return to LEGOLAND for an action-packed weekend of breathtaking stunts and thrilling displays.
Read more
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25 Aug 2008
LEGO® Minifigure Turns 30!
Population of play’s iconic yellow man surpasses 4 billion ensuring that children everywhere can tap into his spirit of adventure.
Read more
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22 Aug 2008
Follow the LEGO® Brick Road Van Tour!
Several dates and locations through September 2008!
To celebrate the 50th Anniversary of the LEGO Brick, visit the Follow the LEGO Brick Road Van Tour which is travelling across the UK from May to October 2008.
Read more
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5 Aug 2008
LEGO® EDUCATION WeDo Unveiled at 2008 National
Educational Computing Conference
Company introduces first robotics product to work with OLPC XO, Intel Classmate or any desktop and laptop Mac/PC.
Read more
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10 Jul 2008
LEGO SYSTEMS INC. AWARDS FIVE YOUNG CREATIVE GENIUSES WITH SECOND ANNUAL LEGO® CREATIVITY AWARDS
Award recipients, ages 7 to 13, win $5,000 each to fund creative pursuits
Read more
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1 Jul 2008
LEGO® CLUB meetings rock LEGO Stores!
On Saturday, May 31st 2008, LEGO Club members from all across the U.S.A. went to their local LEGO Stores for the first all-new LEGO Club Meeting!
Read more
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17 Jun 2008
LEGOLAND Windsor: Viking Midsummer Fest - 21st & 22nd July
In association with VisitDenmark.com
Join us this weekend as we host a Danish-style celebration to commemorate the arrival of the park’s latest area, The Land of the Vikings!
Read more
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27 May 2008
Come and meet Thomas the Tank Engine™ and Sir Topham Hatt at Day Out with Thomas™
Chugging along...
Come and meet Thomas the Tank Engine™ and Sir Topham Hatt at Day Out with Thomas™. It is an exciting way for children and grown-ups to enter the world of Thomas & Friends™.
Read more
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7 May 2008
New LEGOLAND Park to open in Dubai in 2011
LEGOLAND Dubailand is scheduled to open at the end of 2011 and will be a 3 million square-foot park forming part of DUBAILAND, a large ambitious tourism, leisure and entertainment destination.
Read more
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30 Apr 2008
Follow the LEGO® Brick Road Van Tour – UK
To celebrate the 50th Anniversary of the LEGO Brick, visit the Follow the LEGO Brick Road Van Tour which is travelling across the UK from May to October 2008.
Read more
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22 Apr 2008
FIRST LEGO® League Open Asian Championship!
April 27-29, 2008
Tokyo Metropolitan Gymnasium
1-17-1 Sendagaya,
Shibuya-ku, Tokyo,
151-0051
Japan
It’s the finals for FIRST LEGO League Asia in Tokyo! 1,000 young builders will be creating a FLL logo mosaic made entirely of LEGO bricks in an event open to the public. Come and join in the international excitement!
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15 Apr 2008
The LEGO Group's Sustainability Report 2007 available
These years, we see sustainability grow increasingly important to consumers in general. As a leading toy brand, the LEGO Group is also committed to delivering on this parameter. Therefore, we are pleased to announce the new Sustainability Report covering the 2007 performance.
Read more
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26 Mar 2008
LEGO Group adopts two primary school classes
In summer 2007 the LEGO Group took under its wing a complete school year (two classes) at the Vejle school, about 30 km from the LEGO Group headquarters in Denmark. The Group will follow the children right from their first day of school up to 9th Grade. Each year the company will organise a series of events, inviting the children to visit the Billund plant and take part in various activities.
Read more
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24 Mar 2008
LEGO® Legend Kjeld Kirk Kristiansen Inducted to Toy Industry Hall of Fame
The third generation of the LEGO® family and principal shareholder, Kjeld Kirk Kristiansen was inducted to the Toy Industry Hall of Fame. The ceremony took place as part of the eighth annual T.O.T.Y. (Toy of the Year) Awards event Saturday February 16, 2008 in Manhattan at Chelsea Piers/Pier 60. Established in 1984, the Toy Industry Hall of Fame recognizes individuals who have significantly contributed to the growth and success of the toy industry.
Read more
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6 Mar 2008
LEGO® CREATION NATION Recruiting Young Creative Geniuses!
SECOND ANNUAL LEGO CREATIVITY AWARDS!
Five children, ages 6 to 13, will each win $5,000 to fund personal creative pursuits!
ENFIELD, CT (March 5, 2008) – Today, LEGO Systems, Inc. issued the call for all 6-13 year olds who consider themselves curious, imaginative and creative to apply for the second annual LEGO® Creativity Awards. Designed to encourage lifelong curiosity and creativity, the LEGO Creativity Award/s are an opportunity for budding inventors, explorers, creators and dreamers of all kinds to gain recognition for the imaginations that will make them the “builders of tomorrow.” Beginning today through May 23, 2008, children from across the U.S. and Canada (excluding Quebec) are invited to submit essay responses that showcase diverse talents in all things creative.
Read more
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3 Mar 2008
FIRST LEGO LEAGUE World Festival 2008 this April!
FIRST is thrilled to host the FIRST LEGO League Power Puzzle World Festival in conjunction with the FIRST Championship in Atlanta, Georgia at the Georgia Dome and Georgia World Congress Center, April 17 - 19, 2008.
To learn more, go to the FIRST LEGO LEAGUE website here: http://www.firstlegoleague.org/default.aspx?pid=13390
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19 Feb 2008
LEGO CITY wins top award!
The Toy Industry Association Inc. selects LEGO CITY as its 2008 Activity Toy of the Year!
To learn more about LEGO CITY, please follow this link: http://city.lego.com
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14 Feb 2008
Cruise Ship Building Contest Winners Announced
From LEGO CLUB...
When we announced our Norwegian Cruise Line® LEGO® Cruise Ship Building Challenge, we had no idea how many talented ship-builders were out there.
You guys and gals created so many great models that we were almost washed overboard by all the photos and letters!
We had a lot of trouble narrowing down the finalists (keep your eyes peeled for LEGO Club interviews with some of our favorites, coming soon!), but in the end, there could only be three winners of the once-in-a-lifetime Norwegian Cruise Line Caribbean cruise prize…
To see all of the winners, please check out the LEGO CLUB site feature here: http://club.lego.com/en-us/news/NewsDetails.aspx?id=58458
Photo: KEITH O. – WINNER AGES 10-14, and his ship which he named the “Norwegian Tropical Palm.”
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12 Feb 2008
Calling all LEGO® Racers fans!
February 7-22, 2008
All USA LEGO Stores
Test-drive your Racers skills with the all new Ring of Fire! Can you use the slammer action to send your Racer through the spinning hoop? Everyone who tries will be entered for a chance to win a set of 5 new LEGO Racers sets!
Visit any LEGO store from February 7-22 to test out this cool new Racers action and enter to win a set of 5 new LEGO Racers, including 8490 Dester Hopper, 8491 Ram Rod, 8492 Mud Hopper, 8493 Red Ace and 8494 Ring of Fire, a total value of $69.95! No purchase necessary to enter. Winner will be drawn from all valid entries on February 23. See additional terms and conditions at your local LEGO store.
To find a list of LEGO Stores, follow this link: http://www.lego.com/legostores/
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30 Jan 2008
Interested in taking a LEGO Family Tour?
Bring your family to visit the LEGO Company and explore the LEGOLAND Park
We invite you to experience the LEGO Group behind the scenes. A 1½ day’s tour to Billund – Denmark, where you will meet a professional LEGO designer and see the amazing LEGO factory.
To learn more, go to the FAMILY TOUR section of the LEGO.com About Us site.
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16 Jan 2008
Special-edition update of the classic Town Plan set now in LEGO.com Shop!
Celebrate the 50th anniversary of the modern LEGO brick with this special-edition update of the classic Town Plan set! Completely redesigned with the best of modern bricks, details and design, the all-new Town Plan features a 1950s-style gas station with pumps, carwash and garage, a town hall with a newly-married couple, a movie theater with ticket booth, seats and posters, 2 automobiles, 8 minifigures, rare LEGO colors and elements, and more.
To learn more, go to the LEGO.com Shop
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