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After School Program LEGO Day
LEGO® Day at Afterschool

Verena, the Austrian LEGO® Ambassador and proud mother of two LEGO girls, shares how her family’s LEGO building activity turned into a LEGO Day at her daughter’s afterschool program.


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LEGO® X-MAS
A LEGO® X-Mas!

Svend Erik, the Danish LEGO® Ambassador and the proud father of 3 LEGO children and grandfather of 6 LEGO grandchildren, shares how 54 years of passion for LEGO bricks has become an integral part of his family’s Christmas tradition.


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Children’s Safety on LEGO.com
Children’s Safety on LEGO.com

The LEGO Group aims to foster kid’s creativity and learning, both with our toys and in the virtual playground that is LEGO.com. Our approach to play demands that we assume responsibility for the safety of our products, so we’re constantly updating some of the world’s strictest safety standards for our toys: standards that start in the earliest stages of a product’s development and reach beyond the point when the plaything is in kids’ hands. And we’re just as devoted to children’s well being when they’re in our online recreation area.


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2008 LEGO® Holiday Family Building Challenge!

Hey, LEGO parents! If your family likes to build together, you could win a free Caribbean vacation courtesy of Norwegian Cruise Line®!

Our last family building challenge was such a big success (check out one of the winners here!) that we just had to do another one this year…and the prize is just as amazing this time around!

All you’ve got to do is get together and use your family’s LEGO brick collection to create your very own holiday-themed model. It can be as big, as colorful and as imaginative as you like – the only rule is that it has to involve the winter holidays in some way!

We’ll be picking winning entries from three categories: families of children aged 6-9, 10-14 and 15+. The top three lucky (and talented!) families will each receive a free NCL cruise to the Caribbean!

For an entry form and complete contest rules, click here…and good luck to you and your entire LEGO family!




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Start making your summer plans for 2009!

LEGO Inside Tour 2009:
June 10 - June 12 2009
June 17 - June 19 2009
June 24 - June 26 2009

Over the years many fans have often wanted to come and visit the LEGO Group. This is now a possibility!


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Learn about the little league of robotics: the FIRST LEGO League 

Join the LEGO Brickmaster™ program (USA only) 

Sign up for the free LEGO CLUB Magazine 



Online Activities: Find an online activity or game that's right for your child 

Share your child's models: Help your child contribute their creations in the LEGO CLUB Cool Creations gallery 

LEGO Digital Designer software lets you create your own virtual LEGO models. Download LDD now! 



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